BPR this week hosted its clients to a cocktail at Kigali Serena hotel to thank them for their continued partnership with and trust in the bank.
The event also served as an occasion for the bank to introduce its new Board Chairman Njuguna Ndung’u, the new CEO Maurice K. Toroitich and to bid farewell to the outgoing MD Sanjeev Anand who was promoted to become the Atlas Mara’s group MD for Retail and Commercial Banking Operations.
The two new leaders noted that digitizing the bank’s services and modernizing its branches is the strategy to serve their clients better, in addition to always maintaining the highest standards in customer service.
“There is no doubt that digital transformation will increase the uptake of banking products and also make the sector more profitable and competitive,” Ndung’u said.
“Moving forward, we want to listen to our customers and respond to their needs in the most innovative and effective way,” Toroitich added. “We are working on exciting, affordable and innovative products that we will soon bring to the market.”
Early this year, BPR unveiled a new mobile application to boost efficiency and revolutionise the way the bank’s customers are served by reshaping customer experience and reducing cost of transaction. It also opened a modern, hi-tech branch in Kisimenti, Remera, and is in the process of upgrading others.
About BPR part of Atlas Mara
Founded in 1975, BPR started as a cooperative to help its members achieve better livelihoods. In 2008, it transformed to become a fully-fledged commercial bank while retaining its cooperative roots.
In April 2015, Atlas Mara Limited ( LSE: ATMA ), a financial services holding company, acquired minority shares in BPR and in 2016 it merged BPR with the commercial wing of the Development Bank of Rwanda (BRDC) which it had acquired in 2014. This gave Atlas Mara a controlling stake of 62.1% in BPR, while strategic partner Rabobank remained with 14.6% and local shareholders with 23.3%.
BPR is the second largest commercial bank in Rwanda by total assets, and the largest bank by customer base and branch network. Earlier this year, BPR was named the Best Bank in Rwanda 2017 in the Banker Africa Awards for the East African region by CPI financials.